Trade Marketing Manager - Retail (m/f/d)

Festanstellung, Vollzeit · Hamburg

Your mission

As our Trade Marketing Manager – Retail, you’ll be the driving force behind how Infinite Roots shows up in stores. From go-to-market planning to in-store campaigns and promotional activations, you’ll help turn our retail presence into a powerful brand experience.

Customer Insights: Work closely with the sales team to understand the needs, challenges, and opportunities of our retail customers. Use these insights to inform marketing strategies, asset creation and product positioning.
Go-to-Market Strategy: Develop and execute trade marketing plans to introduce our product to the retail market. Collaborate with the sales team to ensure seamless execution and relevance towards B2C target groups.
In-Store Activations: Design and implement creative marketing and consumer activations, such as tastings, product consumer activations and loyalty programs, second placements.
KPI Tracking: Establish and measure a sales tracking system and analyse our portfolio across regions and retailers to inform targeted activations and listing efforts of our sales teams.
Collaboration: Act as the key liaison between marketing, product marketing and sales, ensuring alignment on goals, messaging, and execution

Your profile

+2 years experience in trade marketing, ideally in FMCG or retail sectors. Experience in transitioning from foodservice to retail is a plus
A proven ability to develop and execute strategies tailored to the retail landscape
Good knowledge of retail operations, customer preferences, and promotional tactics
A talent for designing impactful in-store campaigns that enhance consumer engagement and drive sales
Proficiency in using data to guide decision-making and evaluate campaign effectiveness
Strong communication and relationship-building skills to work effectively with internal teams and external retail partners.
Creativity and adaptability to quickly adjust strategies based on emerging trends and insights.
Ability to work collaboratively and build relationships with cross-functional teams
Fluency in both German and English is a must

Our Benefits:

Work for one of the global innovation leaders in the food industry
Dynamic and diverse mission-driven team from more than 20 different countries
A fast growing company with exceptional opportunities for personal development
Flat hierarchies and short decision paths
Flexible working hours with entitled Home Office days in an innovative and agile working environment
Gym Membership, language classes or an attractive alternative from our benefit program
Great team events such as “lunch & learn”, “Demo Day”, cultural celebrations and food tastings
Drinks, cereal bar and fresh fruit at the office, our home products tasting session for new employees
Lastly, join us in the journey as we change the food system as we know it!

Auf diese Stelle bewerben

About us

At Infinite Roots® (formerly Mushlabs), we imagine a world where every meal supports both people and planet.
Based in Hamburg, we’re a biotech company unlocking the potential of mushrooms, using both mycelium and fruiting body, to create an entirely new category of food that is sustainable, scalable, and exceptionally delicious.
Our diverse team includes more than 70 people from over 25 nationalities. We bring together scientists, industry experts, and innovators, all united by one mission: to transform the global food system through cutting-edge biotechnology and bold thinking.

Join us to shape the future of food!

Auf diese Stelle bewerben

Deine Bewerbung

Wir freuen uns über Dein Interesse an Mushlabs. Bitte fülle das folgende kurze Formular aus. Solltest Du Schwierigkeiten mit dem Upload Deiner Daten haben, wende dich gerne per Email an jobs@mushlabs.com.